Treasury Prime

Treasury Prime Expands Bank Network Adding i3 Bank and Coastal

Treasury Prime expanded its embedded finance bank network to over 20 partners, recently adding i3 Bank and Coastal. The AI-native platform enables fintechs and banks to rapidly launch embedded accounts and payment products at scale.

Treasury Prime Launches AI Marketplace for Bank-Fintech Partnerships

Treasury Prime launched its AI Marketplace, an LLM-powered platform enabling banks and fintechs to identify and partner with each other more efficiently. The platform provides access to over 3,600 curated fintechs across 13 industry verticals. It addresses growing demand for structured partner discovery with built-in risk management and data transparency capabilities.

Treasury Prime joins U.S. Bank Connected Partnership Network

Treasury Prime announced it joined the U.S. Bank Connected Partnership Network, adding U.S. Bank to its network of over 15 financial institutions. The partnership provides U.S. Bank treasury clients with Treasury Prime's subledger and AI reconciliation tools via a single API. This marks a significant enterprise-grade expansion for Treasury Prime's embedded banking platform.

Treasury Prime Launches Prime Banking and Prime Analytics Platforms

Treasury Prime introduced Prime Banking and Prime Analytics, embedded banking platforms for banks and fintechs. These products enable branded digital banking experiences with front-end customization and real-time reporting capabilities.

Treasury Prime Partners with First Credit Union to Expand Embedded Banking

People Trust Community FCU joined the Treasury Prime Network as its first credit union partner, expanding embedded banking access to mission-driven, community-based institutions. The partnership marks Treasury Prime's expansion beyond traditional bank partners into the credit union sector. This move aims to advance financial inclusion through embedded banking infrastructure.

Treasury Prime Expands Bank Network by Adding KeyBank

Treasury Prime added KeyBank to its embedded banking network on February 27, 2025. The partnership enhances Treasury Prime's offering with accounts, payments, and a partner marketplace. It was described as a major milestone for scaling embedded banking programs for fintechs.

OMB Bank Joins Treasury Prime Bank Network for Embedded Banking

Treasury Prime announced that OMB Bank joined its Bank Network to provide embedded banking solutions for fintech customers. The implementation was completed in just 8 weeks, marking the fastest bank onboarding in Treasury Prime's history. This partnership expands Treasury Prime's network of sponsor banks powering fintech applications.

Treasury Prime Launches Bank-Direct BaaS Product for Embedded Banking

Treasury Prime launched Bank-Direct, a product enabling banks to directly serve fintechs with embedded banking services including accounts, cards, and payments. The API-driven platform shifts focus from fintech-direct to bank-led partnerships, providing transparent and compliant BaaS infrastructure.

Bangor Savings Bank Signs 23 Fintech Programs via Treasury Prime BaaS Partnership

Bangor Savings Bank's BaaS partnership with Treasury Prime, initiated in early 2023, achieved significant scale by early 2024 with 23 signed fintech programs and 80% compounding monthly deposit growth. The bank provides checking accounts, ACH, wires, KYC/KYB, and debit card issuing through integrations with Alloy and Marqeta.

Treasury Prime, FirstBank, and High Circle Launch High-Yield BaaS Checking Accounts

Treasury Prime partnered with FirstBank and High Circle to launch a suite of high-yield commercial checking accounts as an embedded banking program. The accounts target high-net-worth individuals and businesses, offering up to $125M in FDIC insurance via the Intrafi network. Treasury Prime provides the BaaS software layer integrating the fintech and bank partners.

Treasury Prime Updates Dashboard and Bank Console for Embedded Banking

Treasury Prime released product updates to its dashboard and bank console in October 2023, enhancing its embedded banking infrastructure. The updates improve tools used by partner banks and fintechs to manage embedded finance programs. Treasury Prime serves as a key BaaS middleware layer connecting banks with fintech platforms.

Zeta Grows Embedded Finance Offerings via Treasury Prime BaaS Platform

Family finance app Zeta was highlighted for its embedded finance growth leveraging Treasury Prime's Banking-as-a-Service platform. Since 2021, Zeta has offered checking accounts, ACH transfers, and debit cards through the partnership. The case study illustrates how consumer fintechs use BaaS infrastructure to embed banking services.

Treasury Prime Integrates with Astra for Real-Time Embedded Payments

Treasury Prime announced an integration with Astra to enable real-time payments for embedded banking customers. The partnership supports instant account funding and push-to-card disbursements. This provides faster alternatives to traditional ACH transfers for fintechs and platforms using Treasury Prime's BaaS infrastructure.

Treasury Prime Raises $40 Million in Series C Funding

Treasury Prime, a banking-as-a-service provider, raised $40 million in Series C funding. The round reinforces the company's position in the BaaS sector amid strong market growth. The raise was reported alongside other notable BaaS funding rounds in August 2023.

Treasury Prime Partners with Liberty Bank for Embedded Banking Services

Treasury Prime partnered with Liberty Bank, N.A. to provide embedded banking services including deposit accounts, ACH, and wire transfers to fintech end-users. The partnership targets B2C and B2B payments as well as e-commerce use cases. This expands Treasury Prime's bank partner network for its BaaS platform.

Treasury Prime and Academy Bank Launch BaaS Partnership for Embedded Finance

Treasury Prime partnered with Academy Bank to launch a Banking-as-a-Service product offering embedded deposits and digital banking solutions. The collaboration enables fintech clients to access scalable banking infrastructure including money transfers and risk mitigation. Academy Bank provides the regulated banking infrastructure while Treasury Prime contributes its embedded banking software platform.

US Community Banks Rapidly Expanding Fintech BaaS Partnerships in 2023

Traditional community banks, including First Bank, are increasingly partnering with fintechs through white-label BaaS programs, with some banks maintaining up to a dozen fintech relationships. A Cornerstone Advisors report found 66% of US banks had partnered with at least one fintech. Revenue sharing and technology upgrades are driving adoption despite heightened regulatory scrutiny.

Treasury Prime Joins BaaS Association to Advance Embedded Banking Standards

Treasury Prime announced it joined the Banking-as-a-Service Association, a group representing over 80% of U.S. BaaS sponsor banks. The membership aligns the embedded banking software platform with an industry network promoting compliant banking services, best practices, and access for underbanked communities. The BaaS Association unites banks, fintechs, and tech providers to advance BaaS strategies.

Treasury Prime, Sydecar, and Grasshopper Bank Launch Embedded BaaS Partnership

Treasury Prime partnered with Sydecar and Grasshopper Bank to provide embedded banking-as-a-service with white-label options. The platform processed $131.9 million in transactions by late 2023. The collaboration demonstrates the growing scale of BaaS middleware connecting fintechs with bank partners.

Treasury Prime Launches OneKey Banking API for Multi-Bank Network

Treasury Prime launched OneKey Banking, an API product unlocking its network of 15+ bank partners for instant cross-bank transfers and deposit optimization. The product enabled over $350 million in deposits within its first month, strengthening Treasury Prime's position as a BaaS middleware provider.

Treasury Prime Raises $40M Series C to Expand Embedded Banking Network

Treasury Prime, an embedded banking software platform, announced $40M in Series C funding on February 1, 2023. The funds will be used to expand its multi-bank network and launch a new marketplace. This investment underscores growing demand for BaaS infrastructure connecting fintechs with bank partners.

Treasury Prime Partners with Plaid to Streamline BaaS Account Linking

Treasury Prime announced a partnership with Plaid on November 15, 2022, enabling seamless account linking for BaaS customers. The integration allows fintechs, banks, and corporates on Treasury Prime's platform to connect accounts to Plaid-powered apps without manual entry. This accelerates embedded finance capabilities such as instant payments and improves end-user experience.

Treasury Prime Partners with Bangor Savings Bank for BaaS Expansion

Treasury Prime announced a Banking-as-a-Service partnership with Bangor Savings Bank on September 29, 2022. The deal enables Bangor Savings to expand its banking services through Treasury Prime's fintech infrastructure. This partnership reflects the growing trend of community and regional banks leveraging BaaS platforms to reach new customer segments.

Treasury Prime Partners with FirstBank for BaaS Embedded Finance

Treasury Prime announced a BaaS partnership with Tennessee-based FirstBank (FB Financial Corp), a $12.7 billion asset bank. The deal enables FirstBank to offer embedded finance solutions to fintechs, payments firms, and InsureTech clients via Treasury Prime's API platform. FirstBank is the first bank on a Jack Henry core to leverage these solutions.

Treasury Prime Joins Jack Henry Vendor Integration Program for BaaS

Treasury Prime was accepted into the Jack Henry Vendor Integration Program, enabling all banks on Jack Henry's core to adopt Treasury Prime's BaaS technology. Third Coast Bank SSB became the first Jack Henry bank partner to leverage the integration. This significantly expands Treasury Prime's addressable market among community and mid-size banks.

OCC Intensifies Scrutiny of BaaS Banks Including Blue Ridge Bank

The OCC took enforcement action against Blue Ridge Bank (a Unit partner) for inadequate oversight of its fintech partnerships, signaling heightened regulatory focus on BaaS arrangements. The action highlighted risks when banks rely on middleware platforms to manage fintech relationships. This marked a significant escalation in regulatory pressure on the BaaS model, affecting platforms like Synctera, Unit, Treasury Prime, and others.

Third Coast Bank Selects Treasury Prime as BaaS Provider for Q3 2022 Launch

Third Coast Bank selected Treasury Prime as its BaaS provider and strategic partner, with a planned launch in Q3 2022. The partnership enables fintechs and enterprises to embed banking services like accounts, payments, and cards through Treasury Prime's platform. Third Coast had already secured multiple fintech clients ahead of the launch. The deal provides the bank with low-cost deposits and diversified revenue streams.

Treasury Prime Partners with First Dollar for White-Label Virtual Accounts

Treasury Prime enabled fintech First Dollar to offer white-label virtual accounts, checking accounts, and debit cards through a bank's FBO (For Benefit Of) model. Treasury Prime provided the API layer and operational infrastructure connecting First Dollar to its partner bank network. The partnership exemplifies BaaS middleware enabling fintechs to launch banking products without a charter.

FIS and Treasury Prime Launch Embedded Finance Program for Banks and Fintechs

FIS partnered with Treasury Prime to launch an API-based embedded finance program enabling small and mid-sized banks to offer digital banking services to fintechs. Grasshopper Bank was the first adopter, using the platform to serve fintechs, SMBs, and venture firms. The program connects banks to Treasury Prime's network of 70+ fintech clients while leveraging FIS's core banking systems.

Treasury Prime Reports 50% Lower Deposit Costs for Partner Banks

Treasury Prime highlighted that its partner banks achieved 50% lower deposit acquisition costs and 30% higher deposits through its BaaS platform. The company's white-label banking model uses both individual on-core and FBO account structures to connect fintechs with banks. These results demonstrated concrete ROI for banks adopting BaaS strategies.

Grasshopper Bank Relaunches With Fintech Partnerships Including Treasury Prime

Grasshopper Bank relaunched with new leadership and technology, highlighting partnerships with BaaS enablers like Treasury Prime to serve underserved small businesses and fintech platforms. The relaunch positions Grasshopper as a digital-first bank offering BaaS capabilities. The move addresses growing demand from fintechs seeking sponsor bank relationships.

Treasury Prime Wins BaaS Award for Bank-Fintech API Platform

Treasury Prime won a Banking-as-a-Service industry award on November 16, 2021, recognizing its API platform that enables fintechs to embed accounts, payments, and cards through bank partnerships. The recognition highlights Treasury Prime's model of connecting fintechs directly to partner banks via its middleware platform.

Emprise Bank Selects Treasury Prime as BaaS Partner

Emprise Bank chose Treasury Prime as its Banking-as-a-Service partner to launch an embedded banking program. The partnership enables fintechs and businesses to embed bank accounts, payments, and cards into their platforms. The program was expected to launch in Q1 2022 with initial fintech clients already in discussion.

Wagestream Partners with Treasury Prime for US Embedded Banking Launch

UK-based earned wage access fintech Wagestream announced plans to launch embedded banking services in the US through a partnership with BaaS provider Treasury Prime. The partnership enables Wagestream to offer banking features to US workers via Treasury Prime's bank-connected API infrastructure. This highlights the role of BaaS platforms in enabling international fintechs to enter the US market.

Treasury Prime Raises Series B to Scale BaaS Platform

Treasury Prime, a US-based BaaS platform, announced its Series B funding round on May 12, 2021. The round accompanied the addition of new bank partners including Pacific Western Bank and Piermont Bank. The funding aims to scale Treasury Prime's API-based platform connecting fintechs with partner banks.

Treasury Prime Partners with Marqeta to Add Card Issuing to BaaS API

Treasury Prime and Marqeta announced a partnership enabling fintechs to access modern card issuing capabilities through Treasury Prime's single BaaS API. The integration launched live with LendingClub Bank and was set to go live with Piermont Bank in March 2021. Challenger, a neobank for employer-sponsored financial services, became the first product built on the combined platform.

Piermont Bank Partners with Treasury Prime for BaaS Fintech Model

Piermont Bank partnered with Treasury Prime to launch a Banking-as-a-Service model connecting banks and fintechs. The partnership allows fintech companies to embed Piermont's payment and banking solutions via Treasury Prime's APIs. Piermont positioned itself as a true collaborator rather than a 'rent-a-charter' partner, aiming to reduce friction between traditional banks and fintechs.