New York Community Bank received OCC approval in late October 2022 to merge with Flagstar Bank and convert to a national bank charter. The deal still required Federal Reserve approval. The combined entity would create a larger banking platform with expanded capabilities relevant to the BaaS and fintech partnership ecosystem.
Entities: New York Community Bank · Flagstar Bank · OCC
Finxact announced it will power Zenus Bank's global digital banking platform, providing scalable real-time core banking with open APIs. The platform supports retail, corporate, and partnership operations on Microsoft Azure. This enables Zenus to offer borderless banking services at scale.
Synapse Financial Technologies announced a partnership with American Bank of Le Mars, Iowa, as a new sponsor bank. American Bank will provide FDIC deposit insurance, payment processing, and card issuance through Synapse's modular banking infrastructure. The partnership supports Synapse's platform serving over 15 million end users across fintech companies.
Entities: Synapse Financial Technologies · American Bank
Ionia and Certegy partnered to launch a white-label BNPL solution across the largest U.S. merchant network. The partnership combines Ionia's geo-behavioral marketing with Certegy's risk management capabilities. The BNPL product is designed for consumer-facing apps integrated at the point of sale.
WisdomTree announced Stride Bank and Galileo as partners for its payments infrastructure. Stride Bank serves as the sponsor bank while Galileo provides payment processing technology. The partnership supports WisdomTree's expansion into digital financial services beyond its traditional asset management business.
SDK.finance won the Whitelabel FinTech of the Year award at the Go Global Awards held October 19-21, 2022. The company was recognized for its API-driven white-label platform for payment products. The platform is available as cloud software or source code license, serving banks and fintechs building embedded finance products.
Passiv closed a $2.2 million seed round to develop SnapTrade, a unified API infrastructure enabling fintech apps to aggregate and trade across retail brokerage accounts. Investors include Mistral Venture Partners, Uncorrelated Ventures, and others. SnapTrade differentiates from bank-focused aggregators by supporting investments and live trading across 20+ apps.
Entities: Passiv (SnapTrade) · Mistral Venture Partners · Uncorrelated Ventures · New Brunswick Innovation Foundation · East Valley Ventures · Y Combinator
Nigerian BaaS platform Maplerad raised $6 million in seed funding at a $30 million valuation, led by Peter Thiel's Valar Ventures. The U.S.-based company, founded by Miracle Anyanwu and Obinna Chukwujioke, emerged from stealth positioning itself as a global BaaS player targeting Africa. It competes with other Nigerian fintech startups including Anchor, Bloc, OnePipe, and Flutterwave.
Indonesia-based open finance and BaaS API platform Ayoconnect raised $13 million in a Series B extension led by SIG Venture Capital. CE Innovation Capital participated, and existing investor PayU (Prosus) increased its stake. The round brought Ayoconnect's total 2022 fundraising to $28 million, with plans to expand its leadership team and develop new APIs for payments, banking, account opening, and card issuing.
Entities: Ayoconnect · SIG Venture Capital · CE Innovation Capital · PayU · Prosus
HSBC launched a Digital Receivables Finance capability co-created with fintech Trade Ledger, reducing approval times from one to two months to under 48 hours. The API-connected platform launched across eight countries including the UK, US, Hong Kong, and India. Expansion to three additional countries was planned by year-end.
BNP Paribas signed an agreement to acquire Kantox, a fintech specializing in automated currency risk management. The deal builds on a 2019 partnership between the two firms. The acquisition aims to accelerate Kantox's growth and integrate its technology into BNP Paribas's offerings for corporate and SME clients.
Bank of America and UK fintech Banked Ltd expanded their Pay by Bank solution to support real-time euro currency payments for e-commerce. The partnership builds on the UK launch in February 2022, enabling consumers to pay directly from their bank accounts. This broadens embedded payment options for merchants across European markets.
AptPay partnered with NRT Technologies to enable real-time bank account funding at casinos, creating what they described as the world's first real-time money-in service for the gaming industry. The partnership addresses cash access restrictions in casinos by enabling instant money movement directly from bank accounts. This represents an embedded finance use case bringing banking services into the gaming vertical.
BankiFi partnered with Axiom Bank to improve banking services for small and medium-sized businesses. The collaboration enables SMBs to better track and manage their finances through enhanced embedded banking tools. This represents Axiom Bank's push into embedded finance for the SMB segment.
i2c Inc. announced partnerships with fintechs Connect Financial, Miq, Plastk, and Viva Equity to provide white-label banking and payment technology. The platform offers APIs, fraud management, rewards, and card issuance for debit, prepaid, and lending products. These collaborations enable crypto-backed wallets, cooperative funds, and embedded finance services for underserved markets.
Propel Holdings partnered with Pathward (formerly MetaBank) on a five-year agreement for white-labeled lending-as-a-service. The deal integrates Propel's AI-powered credit solutions, loan management, and customer acquisition into Pathward's banking-as-a-service platform. The partnership targets financial inclusion through enhanced lending capabilities.
Adyen launched two embedded financial products—Capital and Accounts—available to platform and marketplace businesses in the US and Europe through a single integration. Capital provides cash advances based on payment history, while Accounts lets users manage finances within the platform. The launch complements Adyen's existing Issuing product for platform-branded payment cards.
NatWest Group and BaaS provider Vodeno announced a strategic partnership to deliver embedded finance solutions. The collaboration aims to enable NatWest to offer banking-as-a-service capabilities to its business clients. This marks a significant move by a major UK bank into the BaaS space through a dedicated technology partner.
Treasury Prime announced a Banking-as-a-Service partnership with Bangor Savings Bank on September 29, 2022. The deal enables Bangor Savings to expand its banking services through Treasury Prime's fintech infrastructure. This partnership reflects the growing trend of community and regional banks leveraging BaaS platforms to reach new customer segments.
HSBC launched an embedded Banking-as-a-Service platform integrated into Oracle NetSuite's ERP system. The solution enables businesses to process invoices, make payments, automate reconciliations, and manage cash flows without leaving NetSuite. HSBC described it as the largest fully embedded BaaS deployment in a major cloud ERP. It launched initially in the US as part of NetSuite's SuiteBanking.
eToro and OpenPayd partnered to launch an embedded finance proposition across Europe. The collaboration enables eToro to leverage OpenPayd's banking-as-a-service infrastructure for payments and financial services. This expands embedded finance availability for eToro's European user base.
Fadi Cheikha, founder of payments firm US Alliance Group, agreed to acquire 65-85% of Florida Bancshares, parent of First National Bank of Pasco. The deal aims to integrate fintech capabilities while preserving the community bank's charter and local focus. Closure was expected by year-end 2022.
Entities: First National Bank of Pasco · Florida Bancshares · Aiden Florida Bancshares · US Alliance Group
Treasury Prime announced a BaaS partnership with Tennessee-based FirstBank (FB Financial Corp), a $12.7 billion asset bank. The deal enables FirstBank to offer embedded finance solutions to fintechs, payments firms, and InsureTech clients via Treasury Prime's API platform. FirstBank is the first bank on a Jack Henry core to leverage these solutions.
Entities: Treasury Prime · FirstBank · FB Financial Corp
Banc of California acquired payments platform Deepstack Technologies for $24 million (70% cash, 30% stock). The deal adds merchant processing and fraud tools to the bank's capabilities. This positions the $9.5 billion-asset bank to expand its embedded payments and fintech services.
Entities: Banc of California · Deepstack Technologies