Jaris Emerges from Stealth with $31M Series B for Embedded Lending

On August 18, 2021, Jaris emerged from stealth mode and announced a $31M Series B financing round alongside the launch of its embedded lending platform. The company operates a full-stack Credit-as-a-Service solution that allows payments and software companies to offer branded financial services including lending, business banking, and instant payouts to small businesses. Managed entirely via API, the platform handles underwriting, servicing, and financing with significant bank-backed capacity.

Jaris targets increased merchant engagement and retention for its platform partners by embedding financial products directly into their existing workflows. The funding will be used to scale rapidly, expand product offerings, and hire across engineering, finance, and operations. The launch comes amid a forecasted $230B embedded finance market by 2025, positioning Jaris as a key infrastructure player in the Credit-as-a-Service segment.