Parafin Raises $100M Series C for Embedded Small Business Lending

Parafin, a U.S.-based embedded finance infrastructure provider specializing in small business lending and payments, closed a $100M Series C round at a $750M valuation. The round was led by Notable Capital, with participation from Redpoint Ventures and Ribbit Capital. Parafin's platform enables marketplaces, payment processors, and platforms to offer embedded capital products—such as merchant cash advances and lending—directly to their small business users via APIs.

The new funding will be used to expand capital access and deepen API integrations across its platform partner ecosystem. Parafin's model is representative of the broader trend of embedding financial services at the point of commerce, reducing friction for SME borrowers. The $750M valuation marks significant growth for the company and signals investor conviction in infrastructure-layer embedded lending.

Financial terms beyond the valuation were not disclosed.