MELD Partners with Velmie for White-Label Hybrid Fiat-Crypto Banking
On February 24, 2023, MELD announced a partnership with Velmie to develop a white-label hybrid banking solution that integrates traditional fiat banking with cryptocurrency and Web3 capabilities. The platform combines conventional banking services with crypto exchange functionality, DeFi integrations, and smart contract capabilities. Velmie contributes its white-label banking technology infrastructure, enabling rapid deployment of the hybrid solution.
MELD brings its expertise in decentralized finance and blockchain-based financial services to the partnership. The resulting product allows businesses to offer customers a unified experience across both fiat and digital asset services. The integration of Web3 features including smart contracts represents an expansion of the typical white-label banking model into decentralized finance territory.
This partnership reflects the growing convergence of traditional BaaS with crypto-native financial infrastructure, targeting businesses that want to offer comprehensive financial services spanning both traditional and digital asset ecosystems.
- Demonstrates the extension of white-label BaaS models into crypto and DeFi, expanding the addressable market
- Signals growing demand for hybrid fiat-crypto infrastructure among businesses seeking unified financial platforms